{"title":"New Arrivals","description":"The latest from the shop.","products":[{"product_id":"bloom-clean-probiotic-gummies","title":"Bloom Clean™ Pre+Probiotic Gummies","description":"\u003cp\u003eTwo delicious peach gummies a day keep you light, regular, and ready — so you can stop planning your life around your gut. Pre + probiotic fiber for a clean, predictable gut, and the confidence to be spontaneous again.\u003c\/p\u003e","brand":"Try Bloom","offers":[{"title":"Default Title","offer_id":50537029566631,"sku":null,"price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/bloom-gummies-v1.png?v=1780172803"},{"product_id":"bloom-bright-intimate-cream","title":"Bloom Bright™ Intimate Brightening Cream","description":"\u003cp\u003eA gentle daily brightening cream that fades dark spots and discoloration on the most sensitive areas — so you feel just as good with the lights on.\u003c\/p\u003e","brand":"Try Bloom","offers":[{"title":"Default Title","offer_id":50537030516903,"sku":null,"price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/bloom-cream-v1.png?v=1780172808"},{"product_id":"bloom-glow-serum","title":"Bloom Glow™ Brightening Serum","description":"\u003cp\u003eA lightweight daily serum with niacinamide + alpha arbutin that brightens, evens, and gives skin a healthy, lit-from-within glow.\u003c\/p\u003e","brand":"Try Bloom","offers":[{"title":"Default Title","offer_id":50539203985575,"sku":null,"price":36.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/bloom-serum-v1.png?v=1780176372"},{"product_id":"bloom-varsity-bomber","title":"Bloom Varsity Bomber","description":"\u003cdiv style=\"max-width:760px;margin:6px auto 0;\"\u003e\n\u003cdiv style=\"text-align:center;margin:0 0 28px;\"\u003e\n \u003cp style=\"font-size:12.5px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:#ff6b3d;margin:0 0 8px;\"\u003eEveryday armor\u003c\/p\u003e\n \u003ch2 style=\"font-size:clamp(23px,4.5vw,31px);color:#2a1b2e;margin:0 0 12px;line-height:1.15;\"\u003eSoft. 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Unmistakably you.\u003c\/h2\u003e\n \u003cp style=\"font-size:17.5px;line-height:1.7;color:#41546a;margin:0 auto;max-width:60ch;\"\u003eA premium cream varsity bomber with peach ribbing and a subtle emerald accent — the everyday layer that says exactly who you are without saying a word.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#feeee9;border-radius:20px;padding:26px 24px;margin:0 0 28px;\"\u003e\n \u003ch3 style=\"color:#2a1b2e;font-size:19px;margin:0 0 18px;\"\u003eThe details\u003c\/h3\u003e\n \u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003ePremium cotton-blend shell\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eStructured but soft, with a smooth satin-touch lining.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003ePeach + emerald detailing\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eRibbed cuffs, collar \u0026amp; hem in signature Bloom tones.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003eRelaxed modern fit\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eTrue to size with room to layer. 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This one’s for the family.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align:center;color:#41546a;font-size:14.5px;line-height:1.7;\"\u003e\n \u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong style=\"color:#06b67a;\"\u003eFree discreet shipping\u003c\/strong\u003e on every order.\u003c\/p\u003e\n \u003cp style=\"margin:0;\"\u003eNot in love with the fit? 60-day returns, no awkwardness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Try Bloom","offers":[{"title":"Default Title","offer_id":50539205099687,"sku":null,"price":64.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/bloom-worn-bomber.png?v=1780190032"},{"product_id":"bloom-peach-pendant","title":"Bloom Peach Pendant","description":"\u003cdiv style=\"max-width:760px;margin:6px auto 0;\"\u003e\n\u003cdiv style=\"text-align:center;margin:0 0 28px;\"\u003e\n \u003cp style=\"font-size:12.5px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:#ff6b3d;margin:0 0 8px;\"\u003eA quiet little flag\u003c\/p\u003e\n \u003ch2 style=\"font-size:clamp(23px,4.5vw,31px);color:#2a1b2e;margin:0 0 12px;line-height:1.15;\"\u003eWear your softness loud.\u003c\/h2\u003e\n \u003cp style=\"font-size:17.5px;line-height:1.7;color:#41546a;margin:0 auto;max-width:60ch;\"\u003eA dainty 18k-gold-plated peach pendant on a fine chain — a subtle signal for the ones who know, and a daily reminder to take up space softly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#feeee9;border-radius:20px;padding:26px 24px;margin:0 0 28px;\"\u003e\n \u003ch3 style=\"color:#2a1b2e;font-size:19px;margin:0 0 18px;\"\u003eThe details\u003c\/h3\u003e\n \u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003e18k-gold-plated\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eWarm, luminous finish on a hypoallergenic, tarnish-resistant base.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003eFine adjustable chain\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eSits at ~18\" with a 2\" extender — layers beautifully or stands alone.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003eLightweight all day\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eYou’ll forget you’re wearing it — until someone notices.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;gap:12px;align-items:flex-start;margin-bottom:13px;\"\u003e\n\u003cdiv style=\"flex:none;width:8px;height:8px;border-radius:50%;background:#06b67a;margin-top:7px;\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan style=\"font-weight:800;color:#2a1b2e;\"\u003eGift-ready\u003c\/span\u003e \u003cspan style=\"color:#41546a;\"\u003eArrives in clean, giftable packaging. (Plain on the outside, always.)\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align:center;background:#2a1b2e;border-radius:20px;padding:28px 24px;margin:0 0 28px;color:#fff;\"\u003e\n \u003cdiv style=\"font-size:13px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:#ff9d7a;margin:0 0 8px;\"\u003eMade with pride\u003c\/div\u003e\n \u003cp style=\"font-size:18px;line-height:1.6;margin:0;font-weight:600;\"\u003eA quiet little flag for the ones who know.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align:center;color:#41546a;font-size:14.5px;line-height:1.7;\"\u003e\n \u003cp style=\"margin:0 0 6px;\"\u003e\u003cstrong style=\"color:#06b67a;\"\u003eFree discreet shipping\u003c\/strong\u003e on every order.\u003c\/p\u003e\n \u003cp style=\"margin:0;\"\u003e60-day returns if it’s not your everyday piece.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Try Bloom","offers":[{"title":"Default Title","offer_id":50539206049959,"sku":null,"price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/bloom-worn-pendant.png?v=1780190037"},{"product_id":"bloom-prep-kit","title":"The Bloom Prep Kit","description":"\u003cp\u003eEverything you need to feel confident and spontaneous — our bestselling gummies for the inside, plus brightening intimate care for the outside. 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Wears in, never out.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50594242068647,"sku":null,"price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/cat-tee.png?v=1780280590"},{"product_id":"bloom-dad-cap","title":"Bloom Dad Cap","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eEasy confidence. 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Stack it or wear it solo — a daily reminder to take up space softly.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50594250653863,"sku":null,"price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/cat-ring.png?v=1780280607"},{"product_id":"bloom-peach-charm-bracelet","title":"Bloom Peach Charm Bracelet","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eA dainty 18k-gold-plated chain bracelet with a tiny peach charm — a quiet little flag for the ones who know.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50594253602983,"sku":null,"price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/cat-bracelet.png?v=1780280613"},{"product_id":"bloom-joggers","title":"Bloom Joggers","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eLounge-all-day joggers in buttery cream with a tiny tonal peach on the thigh. Soft enough for the couch, sharp enough for the coffee run.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50597257412775,"sku":null,"price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/tb-joggers.png?v=1780286710"},{"product_id":"bloom-crewneck","title":"Bloom Crewneck","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eThe cozy cream crewneck you’ll live in — heavyweight, a tonal peach on the chest, a quiet emerald collar wink for the ones who know.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50597259149479,"sku":null,"price":46.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/tb-crewneck.png?v=1780286716"},{"product_id":"bloom-beanie","title":"Bloom Beanie","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eA ribbed cream beanie that finishes every fit. Warm, soft, and topped with a little peach.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50597262065831,"sku":null,"price":26.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/tb-beanie.png?v=1780286722"},{"product_id":"bloom-crew-socks","title":"Bloom Crew Socks","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eEveryday cream crew socks with a soft peach heel — small joy, every step.\u003c\/div\u003e","brand":"Bloom","offers":[{"title":"Default Title","offer_id":50597263999143,"sku":null,"price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/5456\/0423\/files\/tb-socks.png?v=1780286727"},{"product_id":"bloom-soy-candle","title":"Bloom Soy Candle","description":"\u003cdiv style=\"max-width:620px;margin:0 auto;font-size:16px;line-height:1.7;color:#41546a;text-align:center;\"\u003eA clean-burning soy candle in frosted peach glass. 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